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Agrover

The brand’s communication is built around the ideas of expertise, security, and innovation. This helps build trust among users and partners in the company’s products.

Agrover

Брифинг

The ultimate goal of Agrover’s branding was to create a brand that reflects the company’s values, its mission, and its role in the development of agriculture. The brand is aimed at strengthening the trust of clients, partners, and employees. It represents a commitment to sustainable development, innovation, and improving product quality while taking regional characteristics into account.

Клиент:

Agrover

Дизайн:

Branding

Роль:

Brand Design , Branding Rebranding

Бизнес цель

The Agrover logo is based on several key ideas. At its core are symbols reflecting the development of agriculture:a circle — symbolizing wholeness, the natural cycle, and sustainable development;a wave — symbolizing flexibility, adaptation to climatic conditions, and forward movement.The logo also contains hidden meanings:an ear of wheat — a symbol of fertility and growth, reflecting the company’s agricultural focus; an upward-pointing arrow — a symbol of development, efficiency, and the commitment to continuously improving product quality.

Описание
продукта

Agrover branding is a comprehensive brand development that reflects the company’s philosophy and its approach to modern agriculture. The project includes the renewal of the visual identity, as well as strengthening the values of sustainability, efficiency, and innovation.The new logo, based on symbols of growth, fertility, and upward movement, emphasizes the company’s reliability, technological advancement, and strategic development. As a result, the brand becomes more modern, recognizable, and closer to its audience.

Процесс
разработки

Organization and Strategy

Building the brand structure and defining its values, mission, and market positioning.

Design and Logo Development

Creating a visual symbol of the brand that reflects its philosophy, reliability, and modern character.

Brand Collateral Design

Development of branded materials and assets that support brand recognition and consistency.

Communication Strategy

Building effective brand interaction with the audience through key communication channels.

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